REDVEY UNIVERSITY · PROFESSIONAL PROGRAM
Public Relations
Program Overview
The Public Relations Department establishes and maintains the positive reputation of a company, organization or individual. Public-relations specialists use oral and written communication and traditional and contemporary media channels. The program introduces public-relations fundamentals, real-life models and methods, and the role of public relations as a profession.
Contact Us
Program Content
Program themes
- Introduction to public relations
- Functions of a public-relations professional
- Qualities required of a public-relations professional
- Differences between public-relations functions in companies and student activities
- Public relations and marketing functions
- Difference between public relations and marketing
- How to write a proposal (the source spells this “Porposal”)
- How to write an official email in detail
- How to attach or present a CV correctly in an email